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Integrated Mobility Platforms

How to win the customer in tomorrow’s world of smart mobility

Travel & transportation Marketing & sales

Breakthrough levers to embark on digital marketing

How companies should transform themselves to attract and engage customers with real, omnichannel journeys

Marketing & sales

“E-lectric” customers

Understanding customers’ online engagement with their power and gas utilities: The case of Spain

Marketing & sales

Developing a customer experience

Excellent customer experience need not be elusive

Marketing & sales, Technology & innovation management

Fit for Customer Interaction

How do automotive manufacturers with multi-level sales structures align their interaction center organizations with increasingly demanding customer and product requirements?

Automotive Marketing & sales