@Banks: Stay Tuned With Your Customers
How Smart Financial Institutions Exploit the Communication Advantage
After the turmoil in profitability and reputation in recent years, global attention on strengthening regulations and more severe capital requirements, banks need to capture new competitive advantages. There are two main ways: differentiate and renew value proposition with innovative services and products; and make customers and their needs the focal point of the business model.
Released: November 2010
Download File ADL_Banks_Stay_tuned_with_your_customers.pdf (.PDF, 1.5 MB)

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