The Challenge of Creating Lean Media
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The digital revolution has made cost restructuring a strategic necessity for media companies. Many have already taken action to optimise their cost structure, but there is one area that tends to escape such measures: the editorial department. Applying cost-optimisation initiatives to this department is often seen as the equivalent of performing surgery on the DNA of the company.
Released: June 2008
Download File ADL_The_Challenge_of_Creating_the_Lean_Media.pdf (.PDF, 239 Kb)
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